Industry: Sporting association
Agency: Tillman Creative Co
Explore Brand Messaging
Australian Outrigger Canoe Racing Association — AOCRA
Hero tagline
Moving Oceans.
Value proposition
Welcome to the home of Australian Outriggers, your official national sporting association. We celebrate the centuries-old tradition of outrigger canoe paddling and the epic oceanic feats achieved by legends whose souls thrive in saltwater.
Today, outrigger canoe racing has evolved into an internationally acclaimed sport with high-performance races fought out across the vast blue waters of the globe. It’s all about teamwork, precision and power as tight-knit crews pull together in kinetic rhythm — a shared love of the ocean powering a focused way forward. From fun, local regattas to iconic offshore marathons, we’ve got competitions for all ages and skill levels, fuelled by a united passion for paddling. So, come aboard and join our mighty mission to move oceans.
Emotive positioner
Saltwater stings your face, akin to hard rain hitting dry earth.
Honed training and teamwork take full flight as paddling precision intuitively engages human autopilot.
Racing the blue, your crew slides in sync, rolling swells donating runs for that sweet micro-rest.
You’re at one with sea and spirit.
A sixth sense in moving oceans.
P.Built
Industry: Luxury home renovations
Agency: Tomas & Co
Hero tagline
Redefine Home Life.
Hero value propostion
For over 30 years, we‘ve built luxury residential spaces across Sydney’s premier seaside suburbs. Specialising in architecturally designed home enhancements, we deliver contemporary construction solutions of the highest quality standards, built to stand the test of time. P.Built’s responsiveness to client needs and progressive drive for excellence guarantee that your ideal dream home becomes a daily reality by redefining home life.
Our approach propostion
Collaboration is key.
The P.Built client commitment is built on a foundation of open collaboration and clear communication, enabling industry-leading construction excellence from concept to completion. Full project transparency is more than a process for us; it’s the building block for creating total client trust. Our inclusive approach shares the ongoing building experience through regular phone calls, email updates, image links and progress reports, keeping clients informed every step of the way for full peace of mind. We also encourage ongoing client input and feedback throughout the project schedule to make mutually beneficial building decisions. By sharing a vision, we can create bespoke home additions delivered on time, on budget and true to brief.
Quality proposition
Precision-driven.
Decades of building experience drive an attention-to-detail team that doesn’t compromise on premium craftsmanship, quality materials or distinctive contemporary design. From briefing to design, contracting to construction, P.Built’s experienced specialists scrutinise every build element and integration at the highest level by combining traditional techniques with state-of-the-art innovations. Building expertise is further consolidated by precision-driven planning, diligent project management and trusted trade partnerships, with deliverables consistently exceeding Australian industry standards. It’s how we create the extraordinary.